esade

Global Debate Skills 2 (2235.YR.014681.2)

General information

Type:

OPT

Curs:

2

Period:

S semester

ECTS Credits:

3 ECTS

Teaching Staff:

Group Teacher Department Language
Year 2 Ignacio Rigau Tusell Derecho ENG

Prerequisites

Having taken, and passed, the course Global Debate Skills 1.

Workload distribution

Introduction to the Module, evaluation*, session dates, faculty, expectations, outcome, agenda & Debate breakdown for sessions, pre- preparation for sessions
Topic introduction
Analysis of Pre-Diagnostics task : What style of communicator are you?
Tempo, dynamics, and Balance of Emotional & Analytical Appeal
Establishing Common Ground Relevance Structuring your argument
Debate Topic & Teams
Debate Breakdown & Techniques: Introductions Part I: Debate structure & Communication Strategy The perception wheel, and the HVB framework; Problem vs Symptoms, The Fence technique; Lines of reasoning Credibility; future counter attack stances; economy of language and the 7-38-55 Rule for introductions with impact The Purpose and Mission wheel

Practice & Feedback


Debate structure & Content: Prof.Ignacio Rigau
Introductions
Rebuttals
Conclusions

Debate Breakdown & Techniques: Introductions Part II. OKRs: Objective Key results; Review of topic preparation & the Perception Wheel; Establishing connection in the causal chain of ideas: focus & coherence; Defending your line of reasoning;Techniques for establishing credibility & persuasive arguments; the Sputnik Technique
Practice & Feedback
Debate Breakdown & Techniques: Rebuttals Part I: Specifics for clarity; Understanding of loaded language, economy of language and filler words; Coherence: message and Topic question. Denial & Resistance: understanding how the brain makes decisions; The 5 Decision Making Styles & how to Influence Each; Checking for assumptions; Bias in decisions; The Paradox of Choice: Simplicty over Complexity in Language

Practice and feedback
Debate Breakdown & Techniques: Rebuttals Part II: Anticipating Resistance; 10 Common Fallacies: how to spot them and strategy for rebuttal; Framing & Deframing Arguments; Facts VS Opinions; Argument - Different Implicit rules -conclusions and self interest - Reasoning-Evidence - Information VS Metamessages - Economy of Language in Short arguments

Practice & Feedback
Debate Breakdown & Conclusions Pt I : Techniques from Neuroscience; Bias & Decision Making; Your Debate Style & your Communication Style; The Trust frameowork, Credibility & Confidence Dealing with Resistance & Framing - The ZOPA technique Misconceptions about contributions & core identities: what's at stake? The Call to Action - Crediblity & Confidence - 360 - Strategy& Persuasive Language; Review of the 7-38-55 Rule; Emotions & Neuroscience Techniques for Impact from Neuroscience Clarity & Power - raise your purpose. Techniques for Impact continued
Power dynamics - who has the upperhand?
Practice & Feedback
Debate Breakdown & Techniques: Conclusions Prof Ignacio Rigau
& Content Preparation for Final Debate

Practice & Feedback

Practice & Feedback

FINAL

Course Learning Objectives

The impact of persuasive argumentation in debates directly reflects on a candidates' power/in?uence ranking

Persuasive communication is the process of shaping, reinforcing and changing others' responses. In debates, speakers express their views towards the debated topics by choosing both the content of their discourse and the argumentation process. The impact of a speaker's argumentation style and their effect in in?uencing an audience in supporting their position is crucial, and best practice includes a combination of content and persuasive argumentation features.

During a debate, a speaker tries to convince the audience of a particular point of view. This normally involves an argumentation process, where the structuring of ideas is built upon logical connections between claims and premises, and a persuasive communication style. The impact of persuasive argumentation in debates directly reflects on a candidates' success or failure.

Persuasive communication is the process of shaping, reinforcing and changing others' responses and influence using a combination of content and persuasive argumentation features. Content alone is not predictive of a speaker's in?uence rank, persuasive argumentation affects such indices.



Aristotle nailed it in his treatise on rhetoric. He wrote that:
"There are? three means of effecting persuasion. The man who is to be in command of them must, it is clear, be able (1) to reason logically, (2) to understand human character and (3) to understand the emotions-that is, to name them and describe them, to know their causes and the way in which they are excited.?
Rhetoric consists of logos, ethos, and pathos?logic, emotion, and character. To be a skilled persuader you need all three. Make purely logical arguments and you'll flounder, because you also need to be able to use language in ways that touch people emotionally and that convince them you're a person of sound character who ought to be listened to. People come around to your views partially for logical reasons, but partially because they come to trust you, and to see you as reliable.
A debate is fraught with challenges and opportunities abound for debaters to utilize persuasive communication skills:

- Influence urgency, energy and inspiration.
- To clarify mission, direction, and purpose.
- Promote collaborative association.
- Build trust.
- Advocate for continuity or change.
- Inspire the competitive and innovative spirit.
- Show authenticity, trust, integrity and empathy.

How to use persuasion & influence in constructing a short argument and a credible position, understanding of loaded language, semantic frames, filler words, persuasive language including the use of alliteration,which is a stylistic device characterised by the repetition of ?rst consonants in series of words.
This technique is used to sway the audience by feeling an urgency, and the use of a repeating sounds engages auditory senses leading to the evoking of emotions that engages and impacts.

Denial & Resistance: Preparing for rebuttals

Understand how the brain makes decisions. How to check for assumptions. How decisions and arguments are framed. How to influence bias in decisions. Techniques from Brain Science. Identify fallacies and plan a strategy for solid argumentation & rebuttal. Invite & Anticipate resistance

Build the Skill: Making Impact Practical personalised Mentorship: Paralanguage and Body Language
Guided practice on physicality: posture, eye contact, gestures, movement Live Mentorship & Opportunity to use feedback to improve performance. As a leader, it's your job to anticipate and influence the future. You have to stand at the border between "now? and "next,? working to shape the future and bring it forth. Leading people requires communicating your vision in a way that motivates others to follow you there.

This Elective in Global Debate Skills: Applied Neuroscience for Impact & Persuasion in Debates will take a deep dive into just this. This session will offer practical techniques from the professor's experience at ESADE Business & Law School, Mentor for C-Suite in Corporate Communication Skills( Amazon and Facebook Dubai; Bayer, Pepsico, HP, General Electric,) ; Speaker : European Women in Tech, 2020, STEM Women Congress 2021, GMAC European Conference, 2021; Women in Microsoft Switzerland 2021; Mentor in Accelerator programs such as EIT Health 2021, WAYRA Telefonica and WESCALE Women, 5G The Thinx World Mobile Capital, Horizon 2021 REPSOL Innovation & Technology Hub; CEO of SWALA VENTURES (www.swalaventures.com), Speaker, Neurolinguist and PhD in Brain Science and Persuasion.


Katharine D'Amico PhD


Learning objectives and competencies


How can you go from Vision to Action, and Implement a Communication Strategy to Impact and Persuade everytime you speak?

This module is designed to be practical with intensive speaking in public & live mentorship. This module will use the methodologies of knowledge sharing & peer review, real challenges, mentorship and live feedback.

Participants will receive peer-to-peer and individualized mentorship and guidance to will help them implement techniques and put theory to practice, with a view to maximise impact in any debate.

Students will:
- Review Debate structure, timing and objectives
- Work with the available information to build up a line of reasoning
- Develop analytical skills.
- Review content, structure, and clarity: Polish and ensure that the argument is consistent and concise
- Practice techniques of Neurolinguistics for impact and persuasion of the audience
- Practice Paralanguage and Body Language
- Put presentation techniques into practice, for repeated success in future debates
- Receive input and practical mentorship live


At the end of the module, the student will be able to:

- Have techniques so debates are focused, clear and relevant
- Understand Structure, and the different techniques for each moment in a debate
- Use high-quality valid arguments.
- Analyse any kind of reasoning.
- Have all the elements of paralanguage and nonverbal techniques practiced
- Have the conviction of a powerful and competitive debate argument
- Have an understanding of fundamental principles of neurolinguistics and how they can be used for maximizing impact
- Have techniques to invite and anticipate resistance for managing rebuttals effectively.










Methodology

Introduction to the Module, evaluation*, session dates, faculty, expectations, outcome, agenda & Debate breakdown for sessions, pre- preparation for sessions
Topic introduction
Analysis of Pre-Diagnostics task : What style of communicator are you?
Tempo, dynamics, and Balance of Emotional & Analytical Appeal
Establishing Common Ground Relevance Structuring your argument
Debate Topic & Teams
Debate Breakdown & Techniques: Introductions Part I: Debate structure & Communication Strategy The perception wheel, and the HVB framework; Problem vs Symptoms, The Fence technique; Lines of reasoning Credibility; future counter attack stances; economy of language and the 7-38-55 Rule for introductions with impact The Purpose and Mission wheel

Practice & Feedback


Debate structure & Content: Prof.Ignacio Rigau
Introductions
Rebuttals
Conclusions

Debate Breakdown & Techniques: Introductions Part II. OKRs: Objective Key results; Review of topic preparation & the Perception Wheel; Establishing connection in the causal chain of ideas: focus & coherence; Defending your line of reasoning;Techniques for establishing credibility & persuasive arguments; the Sputnik Technique
Practice & Feedback
Debate Breakdown & Techniques: Rebuttals Part I: Specifics for clarity; Understanding of loaded language, economy of language and filler words; Coherence: message and Topic question. Denial & Resistance: understanding how the brain makes decisions; The 5 Decision Making Styles & how to Influence Each; Checking for assumptions; Bias in decisions; The Paradox of Choice: Simplicty over Complexity in Language

Practice and feedback
Debate Breakdown & Techniques: Rebuttals Part II: Anticipating Resistance; 10 Common Fallacies: how to spot them and strategy for rebuttal; Framing & Deframing Arguments; Facts VS Opinions; Argument - Different Implicit rules -conclusions and self interest - Reasoning-Evidence - Information VS Metamessages - Economy of Language in Short arguments

Practice & Feedback
Debate Breakdown & Conclusions Pt I : Techniques from Neuroscience; Bias & Decision Making; Your Debate Style & your Communication Style; The Trust frameowork, Credibility & Confidence Dealing with Resistance & Framing - The ZOPA technique Misconceptions about contributions & core identities: what's at stake? The Call to Action - Crediblity & Confidence - 360 - Strategy& Persuasive Language; Review of the 7-38-55 Rule; Emotions & Neuroscience Techniques for Impact from Neuroscience Clarity & Power - raise your purpose. Techniques for Impact continued
Power dynamics - who has the upperhand?
Practice & Feedback
Debate Breakdown & Techniques: Conclusions Prof Ignacio Rigau
& Content Preparation for Final Debate


Practice & Feedback

FINAL

Assessment criteria

Participation, Session preparation & Practice 50%
Final Debate Evaluation May 2nd 50%
Students must attend a minimum of 80% of lectures to be able to sit the final examination.
Criteria for Evaluation:

CONTENT FOCUS:
Introduction:
- Are the contentions supported with sufficient well-documented evidence?
- Does the debater show convincing knowledge of the resolution?
- Has the debater highlighted the important issues that have emerged in the debate? Does the debater follow through on these issues?
- Are the definitions and the interpretation of the resolution sound and responsible?
Refutation
o Is the refutation clear-cut in its attack on significant points of disagreement between the two teams?
o Is significant new evidence or argumentation presented in refutation, or is it merely a repetition of ideas presented earlier?
Reasoning
o Is the reasoning sound? Is it quick and agile?
o Are fallacies avoided and detected?
o Is there evidence of original thinking?


STYLE FOCUS:
Organization
o Is there a clear outline of constructive arguments?
o Do the members of the team co-operate to present a unified case?
o Is refutation well organized and easy to follow?
o Does the speech contain an effective, clear introduction and a summary conclusion?
o Is each argument organized in a logical fashion?
Persuasiveness
o Is the debater convincing and effective?
o Does the debater seem sincere?
o Does the debater use persuasive words and emotion to connect to the audience?
Delivery
o Does the debater speak with a clear style?
o Does the debater give the impression of genuineness and sincerity?
o Does the debater adapt, in manner and content, to opponents and the audience situation?
o Does the debater introduce variety and humor effectively?
o Does the debater use good diction and pronounce words correctly?
o Does the debater seem confident in posture and gesture?
o Does the debater maintain eye contact with the audience?




Timetable and sections

Group Teacher Department
Year 2 Ignacio Rigau Tusell Derecho

Timetable Year 2