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GSI: Visualización de información de negocio (BBA11022)

General information

Type:

OP

Curs:

1,2,3,4

Period:

S semester

ECTS Credits:

2 ECTS

Teaching Staff:

Group Teacher Department Language
Josep Lluís Cano Giner Operaciones, Innovación y Data Sciences ESP

Previous Knowledge

Students should know how to use Microsoft Office tools, essentially Excel and PowerPoint.

COURSE CONTRIBUTION TO PROGRAM

Data visualisation is becoming an important area of research, focusing on the use of visualisation techniques that help people to better understand and analyse data. In our case we will centre on the business area. Visualisation is the interface between two powerful information systems: the human mind and computers (Gershom et al., 1998).

Course Learning Objectives

- Learn about data visualisation principles
- Become familiar with the different data visualisation techniques and systems in the business world.
- Develop the skills to critically analyse the different visualisation techniques applied.
- Use the new visualisation techniques and tools for business.

CONTENT

1. Introduction

2. Visual analysis

3. Visual perception

4. Designing tables and graphs to inform

5. Data visualisation to discover and analyse

Methodology

Assessment criteria

1. Exams: 40%
2. Projects: 40%
3. Class participation: 20%

Bibliography

Show Me the Numbers : Designing Tables and Graphs to Enlighten by Stephen Few, Analytics Press
Information Dashboard Design : The Effective Visual Communication of Data by Stephen Few, O'Reilly Media, Inc
Information Visualization by Robert Spence, ACM Press, 2000

Timetable and sections

Group Teacher Department
Josep Lluís Cano Giner Operaciones, Innovación y Data Sciences

Timetable

From 2018/2/7 to 2018/3/7:
Each Wednesday from 8:00 to 11:00.

Wednesday 2018/4/11 from 8:00 to 11:00.