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Managing Digital Business (CI70005)

General information

Type:

OB

Curs:

1

Period:

S semester

ECTS Credits:

3 ECTS

Teaching Staff:

Group Teacher Department Language
Sec: A Joan Rodón Mòdol Operaciones, Innovación y Data Sciences ENG

Group Teacher Department Language
Sec: B Joan Rodón Mòdol Operaciones, Innovación y Data Sciences ENG

Course Learning Objectives

The pervasive digitalization of life has become a new reality of organizations, sectors, and society in general. The capacity of many different digital technologies to communicate, process and store many types of information is not only reshaping the way organizations structure their processes in order produce and deliver products and services, but is also transforming industries giving room for new entrants who displace incumbent ones, and for the dissolution of boundaries between industries. For instance, in the last decade mobile phones have gradually been transformed from providing just telephony service to powerful media and Internet capable broadband computing devices. This transformation has given rise to a spectacular growth of innovations and entrepreneurial initiatives that deliver services through mobile apps. On the other hand, the accumulation of huge amounts of data combined with advancements in software systems that can learn from those data is triggering new disruptions in the way businesses operate and the nature of work.
The overall goal of this course is that students get the managerial knowledge and skills that enable them to better understand the digitalization process and the new kind of digital platforms and technologies that are emerging in order to thrive in the digital economy. The course provides an overview of the frameworks and models associated with digitalization of the economy, and digital platforms. The course will combine theory with real-world experience. Case studies will emphasize practical approaches.

Assessment criteria

The final grade for the course will be based on class participation, individual case discussion, individual assignments, a presentation of readings in teams, and a final team project. Class attendance is compulsory. If someone can't attend to a session please let the teacher know. The schema for the final grade will be announced in the course website.

Timetable and sections

Group Teacher Department
Sec: A Joan Rodón Mòdol Operaciones, Innovación y Data Sciences

Timetable Sec: A

From 2018/10/4 to 2018/11/5:
Each Thursday from 15:30 to 18:30. (Except: 2018/11/1)
Each Monday from 14:00 to 17:00. (Except: 2018/10/8, 2018/10/15, 2018/10/22 and 2018/10/29)

From 2018/11/8 to 2018/11/29:
Each Thursday from 15:30 to 18:30.

Thursday 2018/12/20 from 8:45 to 11:45.

Saturday 2019/6/1 from 8:00 to 8:1.

Group Teacher Department
Sec: B Joan Rodón Mòdol Operaciones, Innovación y Data Sciences

Timetable Sec: B

From 2018/10/4 to 2018/11/5:
Each Monday from 9:00 to 12:00. (Except: 2018/10/8, 2018/10/15, 2018/10/22 and 2018/10/29)
Each Thursday from 8:45 to 11:45. (Except: 2018/11/1)

From 2018/11/8 to 2018/11/29:
Each Thursday from 8:45 to 11:45.

Thursday 2018/12/20 from 8:45 to 11:45.

Saturday 2019/6/1 from 8:00 to 8:1.