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Organizational Transformation and Change Management (EDA86007)

General information

Type:

 OB

Curs:

 1

Period:

 S semester

ECTS Credits:

 2 ECTS

Teaching Staff:

Group Teacher Department Language
Ed: 1 Ramon García Gay Operaciones, Innovación y Data Sciences ESP
Ed: 1 Michele Quintano Marketing ESP
Ed: 1 Carlos Royo Morón Dirección de Personas y Organización ESP
Ed: 1 Esteban Mogas Sibina Dirección General y Estrategia ESP

Group Teacher Department Language
Ed: 2 Ramon García Gay Operaciones, Innovación y Data Sciences ESP
Ed: 2 Michele Quintano Marketing ESP
Ed: 2 Carlos Royo Morón Dirección de Personas y Organización ESP
Ed: 2 Esteban Mogas Sibina Dirección General y Estrategia ESP

Competences

15. Appreciation/understanding of diversity (C20)
1. Knowledge acquisition, comprehension and structuring (CB6)
12. Leadership (C26)
6. Strategic thinking, systemic thinking (C7)
7. Comprehension of the relational context of organizations (C19)
2. Application of knowledge to achieve results (CB7)
4. Communicating information and/or knowledge (CB9)
5. Learning how to learn (CB10)
10. Adaptability, flexibility (C14)
8. Autonomy, independence, initiative, pro-activeness (C13)
9. Corporate citizenship (C25)
14. Creativity and innovation (C9)
16. Team leadership (C28)

CONTENT

1. Session 1

Program introduction
Leading change to become an agile organization
Company testimonial roundtable

2. Session 2

Marketing transformation through social media
Marketing transformation through social media (workshops and discussions)
Testimonial (L'Oréal Paris)

3. Session 3

Inventing tomorrow's company
Inventing tomorrow's company (workshops)

4. Session 4

Luxury Industry: Timeless dynamics in an ever changin environment
Conclusion of the seminar- feedback

Methodology

ASSESSMENT

ASSESSMENT BREAKDOWN

Description %
Attendance and participation 20
Group work 40
Individual paper 40

Assessment criteria

- 20% Attendance and participation
- 40% On-site group work
- 40% Individual paper: Each participant must hand out a two-page document on the most important learning experiences lived during their stay at HEC Paris.

Timetable and sections

Group Teacher Department
Ed: 1 Ramon García Gay Operaciones, Innovación y Data Sciences
Ed: 1 Michele Quintano Marketing
Ed: 1 Carlos Royo Morón Dirección de Personas y Organización
Ed: 1 Esteban Mogas Sibina Dirección General y Estrategia

Timetable Ed: 1

From 2019/1/23 to 2019/1/25:
From Wednesday to Friday from 15:30 to 20:30.
From Wednesday to Friday from 8:30 to 13:30.

Group Teacher Department
Ed: 2 Ramon García Gay Operaciones, Innovación y Data Sciences
Ed: 2 Michele Quintano Marketing
Ed: 2 Carlos Royo Morón Dirección de Personas y Organización
Ed: 2 Esteban Mogas Sibina Dirección General y Estrategia

Timetable Ed: 2