Resolviendo un desafío b-corp II: Cómo las empresas compiten, crecen y ofrecen un rend. superior

Grupo	Profesor	Departamento	Idioma
Year 2	Matteo Prato	Dirección General y Estrategia	ENG

Contribución de la asignatura al programa

This course is designed to foster students' understanding of the fundamentals of strategic and operational management within the context of socially responsible organizations. It strives to bridge the gap between theoretical knowledge and practical, real-word application, by directly linking strategic thinking to its operational implementation.
The course unfolds through three intertwined sections. First, we will delve into Competitive Strategy, which provides the necessary tools and frameworks to analyze a firm's external environment, industry structure, and internal organization. This knowledge is crucial to understand how to forge a sustainable competitive advantage in a constantly evolving business landscape.
The second component revolves around Corporate Strategy. This section of the course will provide insights into how a corporation can manage a portfolio of different businesses or accomplish geographical expansion to create corporate value and ensure long-term growth.
Lastly, our course will focus on Operational Management - the engine that drives the successful implementation of strategies. This component illuminates the dynamic interplay between strategy and operations, enabling students to understand how strategic decisions are transformed into operational plans and actions, and how operational efficiency can feeds back into strategic planning.
The integration of these elements within the course promotes a comprehensive understanding of management within socially responsible organizations. It encourages students to view strategy and operations not as disjointed elements but as interconnected pillars of a thriving, socially responsible organization.
Fundamental principles will be learned through an immersive, hands-on approach, applied in diverse contexts and real-world business cases. By so doing, the course aims to facilitate the enhancement of key practical skills, such as effective written and oral communication, teamwork, analytical and critical reasoning, and problem-solving; skills that will aid students in making a successful transition from an academic environment to professional settings.

Objetivos de aprendizaje de la asignatura

The primary aim of this course is to enhance students' ability to analyze, design, and deploy successful competitive and corporate strategis of organizations focused on Corporate Social Responsibility (CSR) or Sustainable Development Goals (SDG).
Upon completion of the course, students should be able to:
1. Comprehend the basics of macroeconomics and employ key concepts and principles of strategic and operational management across diverse business environments.
2. Exhibit expertise in analyzing and crafting both competitive and corporate strategies while considering an array of growth options and methodologies.
3. Acquire knowledge on how to achieve operational efficiency to bolster market competitiveness.
4. Develop a comprehensive understanding of the organization in its entirety, including its societal and environmental responsibilities and how these challenges can be converted into opportunities.
5. Improve a set of skills, including:
o Sharpening analytical and critical thinking.
o Enhancing abilities to draft written documents and reports.
o Strengthening teamwork and collaboration skills.
o Improve the ability of designing effective presentations and audience engagement.

Metodología

The course is designed to be interactive and engaging, using a blend of teaching methods that cater to different learning styles. It utilizes:
o Case Study Analysis: A portion of the course will involve analyzing real-world case studies, giving students the opportunity to apply strategic and operational management theories to real business situations.
o Interactive Discussions: Active participation in class discussions is encouraged, facilitating peer learning and promoting the development of communication and critical thinking skills.
o Lectures: Core theories and concepts will be delivered through lectures, giving students a solid theoretical foundation.
o Group Projects: Students will work on group projects, simulating real-world business situations, which will improve their teamwork and leadership skills.
o Case Analysis: Application of the learned tools in real cases
o Videos and Reading Assignments: Supplemental readings will be provided to enrich students' understanding of course topics and current trends in strategic and operational management.
o Assessment: Assessment will be ongoing throughout the course, including written assignments, oral presentations, tests, and a final exam. This will encourage continuous learning and enable the professor to monitor individual progress.

Criterios de evaluación

The final grade will consist of:
o 50% of the grade (team group) - Case studies and group assignments
o 25% of the grade (individual) - Class participation, fruitful attendance and other activities
o 25% of the grade (individual) - Final exam.

Active and Positive contribution to learning. Students will be required to show professional maturity and active engagement in the pedagogical activities of the course. Maintaining such an attitude throughout the course presupposes a number of things. First, it assumes that you attend a majority of the sessions. Second, it assumes that you demonstrate interest. Third, it supposes that you contribute to maintaining a positive class atmosphere. Fourth, it presumes that you are prepared, such that when you offer comments, they evidence a previous analysis of the issue being discussed, showing a deep understanding of the corresponding class. Fifth, is supposes that you are a good listener, showing it through comments that are relevant to the discussion and/or linked to the comments of others. Finally, it assumes that you an effective communicator, presenting your arguments concisely and convincingly.

Timely completion and submission of assignments and reports. As part of their autonomous work, students will be required to complete a series of assignments during their independent study hours. In these assignment, students will be asked to deepen their understanding of the topics. Group projects will include peer evaluation.

Tipo:	BAS	Curso:	2	Periodo:	S semestre
Créditos ECTS:	10 ECTS

Resolviendo un desafío b-corp II: Cómo las empresas compiten, crecen y ofrecen un rend. superior (2235.YR.014929.1)

Datos generales

Tipo:

Curso:

Periodo:

Créditos ECTS:

Profesorado:

Distribución de la carga de trabajo

Contribución de la asignatura al programa

Objetivos de aprendizaje de la asignatura

Metodología

Criterios de evaluación

Horarios y secciones

Horario Year 2